Thursday, April 8, 2010

I LOVE festivals! by Joyce Lavene

I love festivals! I don't care if they're wine festivals, like the one I'll be at on April 17 with Elizabeth Craig and Kathleen Delaney (The Carolina Conspiracy) or if they're at gold mines or farmer's markets. Going to festivals with my books is a relaxed, happy atmosphere to meet readers.

Some of my favorite memories have been at festivals. I've met so many people while talking about giant radishes or comparing notes on historical happenings. Some of them read my books--some don't. Many pick up a few while we're talking. We compare our favorite authors and their books too.

Sometimes the atmosphere at book stores can be a little tense. People see you sitting at a table full of books and they KNOW you expect them to buy something. I worry about some of them getting whiplash, they turn away so quickly. Some of them come right up to the table then say they don't read books. Others just want to know where the bathroom is.

But at a festival, under a tent, the sun beaming down, people seem to be less fearful. They can stand around and talk for a while. They don't seem to make as many excuses. Sure, there can be weather issues, but it's worth it anyway.

It really doesn't seem to matter if your books have anything to do with the theme of the festival. I have sold dozens of NASCAR mysteries at garden festivals and garden mysteries at Renaissance festivals.

Of course, you know the Ren Fests are my favorite! Huzzah!

Writers, try a few out this spring and see how they work for you. You might be the only one with books at a crowded festival full of happy readers. These things really do happen!

Joyce Lavene
A Timely Vision
May 4, 2010
from Berkley Prime Crime

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